Tag Archives: Amazon

Use ‘sensory marketing’ to lure shoppers, says new research

Consumers want an ‘experience’ and will choose bricks and mortar over online shopping if they can, says new research. The key is to use ‘sensory marketing’. Prevailing opinion says shoppers are overwhelmingly moving to online. But a new study by Walnut Unlimited for Mood Media, ‘Elevating the Customer Experience: The …

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Smart retail: thinking inside the box

Retail has changed and it’s not about to stop changing, with smart retailers adapting their approach, writes Retail World Journalist Peter Howard. In the US, Amazon’s recent moves sent a clear message to retailers and, while the reverberations have not yet been fully felt in Australia, the stage here is …

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2018 a bumper year for global retailers – Deloitte

The world’s top 250 retailers generated US$4.53 trillion ($6.41 trillion) in revenues in FY18, up 5.7 per cent year-on-year, according to Deloitte. In addition, three retailers with a local Australian presence – Wesfarmers, Woolworths and JB Hi-Fi – remain in the top 250, after JB Hi-Fi broke through last year. …

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Aussies spending more money online than ever before

Australians are spending more money on online shopping and apps than ever before, according to a new report. ‘Digital 2019’ is a collaboration between social-media management company Hootsuite and creative agency We Are Social. It examines digital trends and social media use across 230 countries and territories, including Australia. Online …

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China poised to topple US as world’s leading retail market

China will overtake the US in retail sales in 2019, driven by booming ecommerce, according to new data. In fact, China’s retail sales this year will surpass that of the US by more than $100 billion, predicts eMarketer’s latest worldwide retail and ecommerce forecast. In 2019, China’s total retail sales …

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So how was Amazon’s first year in Australia?

Amazon Australia has revealed its top-selling items from the past year – and some of the shopping trends it’s seen so far. They’re all in the ‘Amazon Australia 2018 Trends Report’. The retail titan says it’s grown its available selection fivefold since its launch Down Under. It now offers nearly …

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Consumers ‘constrained’ by falling property prices

Retailers are positive heading into the Christmas period after a relatively good year so far, says Deloitte Access Economics. But falling property prices could darken the picture for the year ahead. It’s also been another year in which the household savings rate has tumbled as income growth fails to keep …

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Can Amazon challenge Woolies’ and Coles’ online domination?

As online grocery shopping surges, Woolies and Coles enjoy an 85 per cent stranglehold on the Aussie market. But can the great disruptor, Amazon, loosen their grip? For online grocery shopping in Australia, it seems, the only way is up. Or so says Nielsen’s just-released quarterly Grocery Ecommerce Report. According …

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Online grocery buying surges 15 per cent in two years

Global online purchases of packaged and fresh groceries have risen by 15 per cent since 2016, according to Nielsen. The 2018 Nielsen Connected Commerce Report analyses consumers’ buying habits all over the world. Broadly, it found that, as confidence in online grows, so too does the range of categories in …

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