Tag Archives: NPD

Calling all start-ups – get lift off at the Anuga Trade Fair

Are you a young company offering products for the food and beverage sector? Then the Anuga Trade Fair could be the place for you. This is your chance to present your products at what the organisers call “the world’s largest and leading trade fair for food distributors, retailers and HoReCA”. …

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Chip in the ol’ block

Cadbury Australia has put chip pieces in Cadbury Dairy Milk milk chocolate, with a disruptive launch targeting consumers who enjoy trying new and unique products. Combining “smooth, creamy” milk chocolate with “crunchy” Kettle Sea Salt or CC’s Original chips, it is marketed as a “deliciously unexpected combination”. The range will …

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Sakata launches new range of rice crackers

Sakata’s new range of rice crackers with vegetables are infused with real vegetable extracts and available in beetroot, pumpkin, and spinach flavours. Launching in a 50g pack size, Sakata Rice Crackers with vegetables are claimed to be “flavoursome enough to be enjoyed as an unaccompanied snack, outside of platters and …

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Healthy insights at the 2018 Naturally Good Expo

The 2018 Naturally Good Expo was held at the International Convention Centre Sydney on April 29-30. It offered retailers and manufacturers alike an opportunity to understand what is available in terms of the latest in natural and organic products across a variety of categories. This year’s event saw over 350 …

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Sara Lee’s sweet new spin on portion control

Sara Lee says it is heeding consumer demand for flexible portions and convenience by bringing its Crumbles range to freezer aisles nationally. The new range of fruity Crumbles is marketed as encouraging consumer “portionable indulgence” – reminding shoppers that they don’t need an excuse to enjoy “dessert for one”. Promoted …

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Red Bull’s Coconut Edition cracks the market

Launched nationally in March 2018, The Coconut Edition from Red Bull is claimed to offer consumers the same functional benefits as Red Bull Energy Drink, with a new taste of coconut with a berry twist. The Coconut Edition from Red Bull is available in individual 250ml and in a take-home …

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Doritos cracks into the biscuit aisle

The world’s number one corn-chip brand (Euromonitor International, ‘Packaged Food 2017’) has ventured into the biscuit category with Doritos Crackers. These bite-sized crackers are promoted as being oven baked, not fried, and loaded with the Doritos flavours the brand is famous for: Cheese Supreme, Mexicana, Texan BBQ and Sweet Chilli …

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The biggest health show in the country – naturally

Naturally Good, claimed to be the largest expo for healthy retailers, brands and practitioners in the southern hemisphere, is returning to Sydney at the end of this month and is slated to be the biggest event to date. Recognised as Asia Pacific’s go-to event for sourcing the latest healthy, natural …

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A sweet meeting of two Aussie favourites

Arnott’s Tim Tam has collaborated again with Gelato Messina to create three new gelato-inspired flavours: Choc Cherry Coconut, Iced Coffee and Turkish Delight (RRP $3.65). The new Tim Tam range is said to be much like the gelato that spurred its creation – best served chilled. Tim Tam says refrigerating …

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Red Bull adds a winning smile to its iconic formula

To show support for Australian Formula 1 driver Daniel Ricciardo, Red Bull has launched limited-edition packs that immortalise Daniel and his distinguished grin. The release coincides with the return of Aston Martin Red Bull Racing to the 2018 Formula 1 Rolex Australian Grand Prix, which is being held in Melbourne …

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